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OFICI ARQUITECTURA
Work

3D visualisation for the Molokai Tremelo development

OFICIARQUITECTURA

Client
OFICI ARQUITECTURA
Project
Modelling, texturing, lighting and 10 commercial renders of a new build
Location
Granollers
Date
2026

Ofici Arquitectura designed a three-storey corner building in Granollers for the developer Molokai, its facade wrapped in aluminium tiles that ripple with the light. We built the 3D model alongside the architects, working through every change to the modulation of the model with them, so the apartments could be sold before they existed.

  1. 01

    The brief

  2. 02

    The building

  3. 03

    The process

  4. 04

    The model

  5. 05

    Audiovisual

  6. 06

    What it was for

01 · The brief

Selling a building that does not exist yet

The building, on its street

Molokai needed to show the apartments before building them: on their website, in the brochure, on social, in paid advertising and on the hoarding at street level. What we deliver is not a pretty illustration, it is the product the buyer will walk into two years from now, and it has to be faithful down to the millimetre.

Aerial view of the Granollers building at sunset, with the rooftop pool and garden

02 · The building

A facade that ripples with the light

The character of the project lives in the aluminium tiles that run across the whole facade, laid out in rippling waves. It is not a drawing: the ripple exists because each tile casts its own shadow, and that only shows if the light in the render is the real light of that street, at that hour, with that orientation.

The building facade with its aluminium tiles and planted terraces, in evening light

03 · The process

From raw volume to render

  1. 01Goals with developer and architects
  2. 02Drawings, models and a site visit
  3. 03Moodboard and models to scale
  4. 04Viewpoints for each space
  5. 05Texturing and lighting
  6. 06Delivery of renders and assets

We start from the architect's drawings and from their SketchUp and Rhino models, which we bring to the real scale of the space. With the architects and the interior designers we settle the material moodboard, inside and out: floors, walls, marbles, doors, joinery and every piece of furniture. What changes between the two images below is not the framing, it is everything else.

Raw 3D model of the living room, with no materials
Model
Finished render of the double-height living room with the kitchen behind
Render
Raw 3D model of the bathroom
Model
Finished render of the bathroom with the marbles chosen in the moodboard
Render
Raw 3D model of the terrace
Model
Finished render of the terrace looking over the rooftops of Granollers with the mountains behind
Render
Raw 3D model of the penthouse
Model
Finished render of the penthouse with light coming through the window
Render

04 · The model

The real geometry, not an approximation

Every viewpoint is chosen to respect the geometry of the built space: if a living room measures what it measures, the render cannot widen it to look better. That is the difference between a sales tool and a promise the handover cannot keep.

Render of an apartment living room with light coming through the window
Render of a bedroom

05 · Audiovisual

So they see themselves living there

Alongside the still renders we deliver animated pieces for the campaign. A buyer does not buy square metres: they buy picturing themselves inside, and a moving image gets there faster. The animated walkthrough shows the project as close as possible to what it will be, with its light and its materials, months before anyone can visit it.

06 · What it was for

From the render to the site hoarding

The 10 renders went out on the developer's website, in the brochure, on social and in paid advertising. And they ended up where anything that really sells a home ends up: printed at full size and hung on the very corner where the building they show is going up.

The site hoarding with the building render, the development name and the starting price

The building was sold with the light that had not reached it yet.

10
Renders delivered
3
Residential floors
1, 2 y 3
Bedrooms per home

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© 2026 David Tonijuan Colomer